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How do people choose and what influences their purchase decisions? This is the crucial question that anybody who sells to people has to ask and find answers to. Guided-Selling.org is your source for the most current information, tips and trends on topics around Guided Selling, Customer behavior, and Decision-Making in varied industries. It is a must-read-blog for brands and retailers who want to engage their shoppers, facilitate purchase decisions, and sell smarter.Markus Linder, CEO & Co-Founder SMARTASSISTANT