In years past, Faceted Search has been the most effective way of narrowing down huge product listings to a select few results based on specific qualities. However, while they can be quite useful, there are some things these facets just can’t seem to get right. What Are Facets and What’s Their Story? Faceted search as we […]
Guided Selling vs Faceted Search Read More »
It doesn’t matter whether you’re selling tissue paper or televisions, designer hats or display cushions, a good retail experience is essential. This is true, even more so in the digital age. There are no two ways about it, experience can make or break a company. Providing a “wow” retail experience encourages your customers to return,
What Makes a Good Retail Experience? Read More »
Meet artificial intelligence (AI). It is advanced technology that automates decisions with machine-learning, in which computers gain more understanding with exposure to new data overtime. Whereas traditional data mining extracts data for humans to analyze, AI draws conclusions on its own. Tapping into the data pool is nothing new in the retail arena: think product development, advertising,
Artificial Intelligence in Retail: Present and Future Read More »
Products, services, customer support; consumers want it now. They don’t want to spend hours researching the right products, wait several days for delivery, and they definitely don’t want to be put on hold. As technology moves faster and internet speed continues to increase, our patience grows thinner. We can share our pictures and opinions in
Customers Hate Waiting. 6 Ways How Businesses Offer Instant Gratification Read More »
The last few years have been eventful for the automotive industry to say the least. The Volkswagen emissions scandal sent shock waves through the market. It shattered trust and consumer confidence in the automotive industry. At the same time, sales shot up to 17.55 million in the U.S. and 73.9 million globally in 2015. This goes
Digital Advice to Solve Major Challenges in the Automotive Industry Read More »
Social media. Virtual reality. Internet of Things. Artificial Intelligence. Technology and humans are becoming ever enmeshed. We rely on technology like never before; we use it to stay in touch, complete work, get the news, shop for groceries, manage our finances… the list goes on. And on. We are so involved with technology that we
Why Humanizing Technology Is the Next Logical Step Read More »
The holiday season is a time that brings many memorable and cherishing moments — and it’s also one of the busiest times for retailers, as people hunt for the perfect (last-minute) gifts for their near and dear ones. Consumers will encounter countless special offers, discounts, and door-buster deals promoted by merchants who aim to attract
8 Tips to Boost Mobile eCommerce Sales This Holiday Season Read More »
With the mass of marketing messages hitting your customers every day, good customer engagement is critical to the ongoing success of your business. The term ‘customer engagement’ is a broad one that covers everything from brand loyalty to social affinity to your call centre staff. It’s main task, however, can be summed up simply: to
7 Powerful Customer Engagement Tips From The Experts Read More »
Today’s shoppers are confronted with seemingly endless options, leaving them with a serious case of decision fatigue. As a result, many of them experience shopping frustration, make snap decisions or decide to take the “nochoice” option, choosing to defer a purchase decision. As choice overload becomes a very real issue across industries for customers and businesses
How Useful Are These 7 Methods in Helping People Choose? Read More »
