Latest Articles
Overcoming Online Shopping Challenges: Expert Tips
Did you know that 69% of online shopping carts are abandoned before checkout? This big number shows the challenges of…
4 Ways to Recover Abandoned Shopping Carts
Abandoned shopping carts can be a heartbreaking sight for online businesses. So close and yet so far! There you had a potential…
What’s Sales Analysis Paralysis? Overcome It Now
Sales professionals often face a tough challenge: analysis paralysis. This issue can slow down decision-making and hurt sales performance. It…
Emotions in Decision-Making: How to Improve Customers’ Shopping Experience?
Ever wondered why you buy things you don’t need? Have you felt that rush of excitement when making an unplanned…
Boost Sales: Psychology Lessons for Online Success
“People don’t buy what you do; they buy why you do it.” This quote by Simon Sinek shows how important…
5 Ways to Design Personalized Shopping Experiences in your Store
In the first part of our series on Personalization, we discussed what personalization is and how it can benefit your business….
It’s Confusopoly! Why You Have to Optimize the Telecom Online Pre-Sales Customer Experience
Telecom providers are facing stiff competition, price wars and big mergers as they try to grow their customer base in…
How Unboxing Videos Can Help You Sell More
Do you remember that anticipation and excitement you felt when receiving gifts as a child and how eager you were…
How Digital Advice Helps You Leverage the Five Stages of the Consumer Decision Making Process
In 1968, marketers Engel, Blackwell and Kollat outlined the customer purchase decision process in five steps. And you know what?…
Boost Sales with Effective Ecommerce UI
Did you know that 70% of e-commerce platforms fail because of a bad user journey? This leads to a huge…
Marketing to Millennials – Things You Should Know About Millennial Shoppers
Did you know millennials spend 211 minutes on their smartphones every day1? This shows how important digital platforms are for…
How Virtual and Augmented Reality will Influence Decision-Making [Infographic] | Guided Selling
Online shopping has gained popularity among consumers for its efficiency and convenience, and it’s seeing major growth: e-commerce sales in…