Did you know that 57 common A/B testing mistakes can ruin your optimization plans1? This fact shows how vital it is to get good at A/B testing for better conversion rates. A/B testing is a key tool for businesses wanting to improve their online presence and increase sales. A/B testing splits traffic to compare two […]
Top A/B Testing Mistakes to Avoid Optimize Now Read More »
Generation Z makes up a quarter of the world’s people, with over $7 trillion to spend. They will soon be 27% of the global workforce1. This digital native group is changing how we shop, work, and live. Businesses that get Gen Z will thrive in the future. Research shows Gen Z wants things now, values
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What Is a Digital Assistant? Ever wondered how companies offer 24/7 customer support without spending a lot? The secret is digital assistants. This cutting-edge tech is changing how businesses talk to customers and staff. Digital assistants, or conversational AI, act like humans in computer programs. They use AI to understand and respond like people. They
Infographic: The ROI of Digital Sales Assistants Read More »
Statistics About Decision-Making: Key Insights 2024 In today’s fast-paced business world, making decisions is getting harder. A 2024 Oracle survey showed that 74% of people have seen a huge jump in daily decisions over the last three years. Also, 86% said dealing with too much data makes it tough to decide in both work and
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AI for Customer Experience: Elevate Your Service Are you ready to change your customer service with AI? Today’s fast world is making businesses use artificial intelligence more. AI for customer experience is key to staying ahead and meeting what customers want. Natural language processing and conversational AI are leading this change. They help businesses offer
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Ever wondered why some teams do great while others fall short? In the fast-paced world of sales, it’s all about keeping your team engaged. Sales gamification might be the key to unlocking your team’s full potential. It turns everyday tasks into exciting challenges that boost motivation and enthusiasm. Studies show that more than 70% of
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What is Choice Overload? Ever felt like there are too many choices and it’s hard to choose? This happens with everything, from selecting breakfast cereal to picking a career. It’s called choice overload. This issue is becoming more common in today’s world. But what exactly is it and why does it sometimes make us feel
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Consumers are drowning in choices. Whenever they visit your website or store, they want to see something that immediately resonates – “This is for me!” In 2019, you can’t expect people to pre-pay with their time, searching for the right products, before they pay with their money. It has become even more important to tackle choice overload
The Best Digital Assistants of 2018: How 30 Brands Prepare for the Engagement Economy Read More »
Did you know millennials spend 211 minutes on their smartphones every day1? This shows how important digital platforms are for reaching them. As the biggest generation in America, they have a lot of money to spend and influence trends2. Millennials were born between 1981 and 1996. Now, they are 27 to 42 years old as
Marketing to Millennials – Things You Should Know About Millennial Shoppers Read More »
Did you know that 70% of e-commerce platforms fail because of a bad user journey? This leads to a huge loss of 35% of sales. An effective ecommerce UI is key to your online success. It doesn’t just draw in users; it also influences their buying choices and boosts your sales. By focusing on seamless
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